This afternoon on my show, I talked to Greg Critser about his book, “Generation Rx: How Prescription Drugs are Altering American Lives, Minds, and Bodies.” While that sounds like Tom Cruise’s rants against Brooke Shields, Critser explained what Big Pharma has done in getting generations of Americans — from young to old — on more medication than ever before. We talked about all those commercials that urge you to “ask your doctor about” certain drugs, how Big Pharma literally seduces doctors, the role HMOs play in this “pills-first” health system, and whether competition between pharmaceutical companies is really good for consumers like you. Listen to the conversation here.