Today on KIRO/Seattle, I spoke with Joel Makower about how more and more businesses are discovering that going green can be not just good for the environment, but good for the bottom line, too.
It’s not just the auto companies, which have been late to that realization, but businesses of all sizes, from small local shops to multi-national corporations. Interestingly, Joel says that some companies have made positive progress but tried to keep it quiet for fear of being called out for not being green enough.
We also discussed the future of plug-in electric vehicles and the need for a whole new infrastructure to support them.
Listen, then read Joel’s blog and visit his Greenbiz.com site, too. He has a new book due in October, “Strategies for a Green Economy,” which you can pre-order now.